Li-Ning: The Evolution & Future of Active Wear
Active wear has greatly evolved in the last 20 years from being a mere functional product to that of innovative chic.
This represents a window of opportunity for the current leisurewear brands to be something more “A lifestyle or even an extension of Self” for the consumers. As the fitness and health trend catches speed in Pakistan, various brands have transformed themselves to appeal to the aesthetics of its prospective customers
Here are the top active-wear trends Li-Ning is following right now:
LI-Ning has revolutionized leisurewear. No longer is it simply worn in the gym or on the sports field,it is a statement of self, a self-declaration. 2017 and 2018 has seen various top models sport active wear and it has been applauded by the fashion world as a special type of “Street-wear style”.
Li-Ning is one of the best active wear brands worldwide. Its specialty lies in its vogue designs that amalgamate traditional eastern intricate designs with western silhouettes or American apparelusing the most innovative technology to create the best breathable sportswear.
In accordance to the “Hot Sportswear Trends- 2018”, its sweatwear and tracksuits contain reflective elements for increased visibility and protection. It is especially useful for night sports, or low light conditions (E.g. Jogging at night-time).
A majority of Li-Ning’s leisurewear can be turned inside out.The colorful contrast, color-blocking and minimalistic design helps the customer create a chic sophisticated street wear.
This State of the Art technology developed by Li-Ning creates a higher level of breathability. Therefore giving the skin proper channels of ventilation while the Li-Ning product can be worn for a longer period of time
Thermal Material & Featherlite
Have you ever been out for running in the harsh winter months but no amount of layering would keep the cold out?
Well, Li-Ning’s thermal material is warm, light, breathable and quickly dries automatically. While its Featherlite hoods are made up of high quality polyfibers with fantastic thermal capacity. Therefore helping you keep fit all through the winter.
A.W.S Stretch, Seamless & Dry
Li-Ning’s T-shirts, lounge and gym wear are made up of fast-drying high-Stretch seamless circular knit fabric. This enhances user flexibility, increases the individual’s elasticity (and helps retains its shape) while reducing chances of irritation keeping you dry and comfortable.